We're featuring interviews all week of the people behind Afrobeatnik who make us a kick-ass business. Stay tuned.
WRITTEN BY ALLISON MATHEWS
Meet Sabina Cao, Afrobeatnik’s SEO and Content Strategy Intern. Graduate of Ithaca College with degrees in: Journalism, Sociology, and Marketing, Sabina has clearly demonstrated a love for academia and devotion to hard work. Oh, she is also a killer hoop dancer, and has even successfully attempted to dance with fire. I sat down with Sabina to get a closer look at her life and learn what draws her into Afrobeatnik.
Where are you from?
I am from the Seattle area, specifically Federal Way. I have lived here for most of my life but went to college in Ithaca, New York.
What have you been up to since you graduated?
After graduating in the winter of 2011, I moved back to the Pacific Northwest. Since then, I’ve interned at the Seattle Met Magazine as a multimedia reporter and editor, and worked at a few different companies as a web copywriter. Currently I am working on grad school applications for Digital Humanities and Media programs.
What do you do as an intern for Afrobeatnik?
I am the SEO and Web Content Intern; I observe our web traffic and find ways to expand our search ranking, curate content strategy guides, write product descriptions, and contribute regularly to the company blog.
What attracts you to this company?
I agree with its overall mission of redefining beauty and sustainability. I think it is really important for women to see themselves as beautiful and be confident in their own skin no matter what.
Any hobbies you care to mention?
Hoop dancing, fan spinning, and circus stuff to name a few.
Hoop dancing? Please explain.
About a year and a half ago I attended a regional Burning Man event and saw people doing it. I decided to try it for myself and have loved it ever since.
In addition to SEO and content, Sabina also specializes in marketing, advertising, and online media. You can see for yourself her remarkable knowledge of sustainable fashion by reading her article, “Shopping Sustainably In The Age Of Fast Fashion."